Business Administration, General Business Concentration, BS (SJSU Online)

The General Business concentration, offered by the Department of Marketing and Business Analytics , offers students a broad spectrum of courses to prepare them for careers in small, medium-sized or family businesses and for jobs with companies that train new employees in a specific job largely unrelated to a functional area such as managing a large retail store or servicing technology company’s customers.

● Program Learning Outcomes

Program Delivery

The program is delivered completely online. Classes are delivered fully online both asynchronously (no designated days/times) and synchronously (designated days/times).

Program Roadmaps

The 2-Year Roadmaps are available online. Roadmaps should be used in consultation with the catalog and your advisor to identify additional requirements for completing the major (for example, course grade minimums).

Transfer Units (60 units)

All applicants are required to have completed at least 60 transferable semester or 90 quarter units with an overall grade point average of 2.0 or better. Applicants must also have completed the Core Lower Division General Education Requirements (39 units), including all four CSU-approved Basics Skills courses, each with a C- or better:

GE Area 1A (Formerly Area A2) Written English Composition
GE Area 1B (Formerly Area A3) Critical Thinking/Logic
GE Area 1C (Formerly Area A1) Oral Communication/Speech
GE Area 2 (Formerly Area B4) Math/Quantitative Reasoning (above the level of intermediate algebra)

GE Area 6 (Formerly Area F) - Ethnic Studies must be completed with a C- or better to meet the requirement at San Jose State University.
Completion of at least 22 units of the following courses (or equivalents). The following Preparation for the Major and Required for the Major courses must be completed with a grade of “C or better”: ENGL 2 , MATH 70, BUS1 20, BUS2 90.
- ECON 1A - Principles of Economics: Macroeconomics 3 unit(s)
- ECON 1B - Principles of Economics: Microeconomics 3 unit(s) (GE Area 4 / Formerly D)
- MATH 70 - Mathematics for Business OR MATH 71 - Calculus for Business and Aviation OR MATH 30 - Calculus I 3 unit(s) (All GE Area 2 / Formerly B4)
- BUS1 20 - Financial Accounting 3 unit(s)
- BUS1 21 - Managerial Accounting 3 unit(s)
- BUS3 80 - Legal Environment of Business 3 unit(s)
- BUS2 90 - Business Statistics 3 unit(s)
- BUS4 91L - Computer Tools for Business 1 unit(s)

1. Complete the Baccalaureate Degree Requirements

Students must satisfy the specific degree requirements for their undergraduate major and fulfill the following University degree requirements:

Academic (program total units with an average 2.0 GPA - “C” or better)
General Education (GE) (34 Lower Division + 9 Upper Division)
American Institutions (AI) (0-6 units) (may be satisfied in GE Areas 3B, 4, UD 3, UD 4)
Graduation Writing Assessment Requirement (GWAR) (3 units)
Physical Education (PE) (0-2 units)
Units in Residence (30 units, including 24 upper division and 12 in major)
Upper Division Units (40 units, including 12 upper div in major for BA, 18 upper div in major for BS)
Undergraduate Policies & Procedures
Apply for Graduation
Information about the Commencement Ceremony and Conferral of the Degree

Exceptions for University Graduation Requirements including exemptions and waivers, are approved for specific majors and on a case-by-case evaluation only.

Summary of Degree Units

Transfer Units: 60 (Note: Applicants must have completed the 34 Core Lower Division GE Requirements and Physical Education Requirement)

6 required units of American Institutions/US123 may be satisfied by selecting applicable GE courses in Areas 3B and/or 4

Upper Division GE Area 2/5 / Formerly Area R: 3

Major Requirements: 51

University Electives: 6

Total: 120

2. Major Requirements (51 units)

Written Communication (3 units)

ENGL 100WB - Written Communication: Business 3 unit(s) (WID)
COMM 100W - Writing Workshop: Writing for Influence 3 unit(s) (WID)
LLD 100WB - Writing Workshop for Business Students 3 unit(s) (WID)

Upper Division Business Fundamentals Courses (15 units)

BUS2 130 - Introduction to Marketing 3 unit(s)
BUS5 140 - Fundamentals of Operations Management 3 unit(s)
BUS3 160 - Fundamentals of Management and Organizational Behavior 3 unit(s)
BUS1 170 - Fundamentals of Finance 3 unit(s)
BUS2 190 - Fundamentals of Business Analytics 3 unit(s)

Upper Division Business Integration and Perspectives Courses (15 units)

BUS5 187 - Global Dimensions of Business 3 unit(s)
BUS4 188 - Business Systems and Policy 3 unit(s)
BUS3 189 - Strategic Management 3 unit(s)
PHIL 186 - Professional and Business Ethics 3 unit(s) (GE UD Area 4 / Formerly Area S)
One non-business global perspectives course in GE UD Area 3 (Formerly Area V) 3 unit(s)

Concentration Requirements (18 units)

Up to 12 units of coursework can be from any one department. The following courses must be completed with grades of “C-” or better.

Required Courses (12 units)

Select at least one course from the Department of Marketing and Business Analytics, and at least one course from either the School of Management or the School of Global Innovation and Leadership. Up to 6 units can be advisor approved transfer credit.

Additional Courses (6 units)

Any upper division business courses. Please see an advisor for a current list of acceptable courses.

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