May 04, 2024  
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MyRoadmaps Catalog
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BUS2 134C - Social Media Marketing


3 units
This course seeks to provide students with insights into the latest technologies and medial platforms available to marketers and used in marketing practice. Students will learn about major theories, best practices, new technologies and new media platforms and apply them to real-life examples.

Prerequisite(s): BUS2 130
Grading: Letter Graded


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