ADV 133 - Brand Identity and Packaging Design

3 unit(s)
Introduction to how brand identities are created and applied across packaging design. Students will learn how to define a brand, how to create visual assets, and will explore and produce packaging that responds to brand identities, trends in materials and sustainability.

Prerequisite(s): ADV 91, ADV 93.
Grading: Letter Graded

High Impact Practice: Collaborative Assignments and Projects, Intellectual Experiences, e-Portfolios.

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