ENGL 111 - Strategic Digital Content and Social Media Writing

4 unit(s)
Content writing and management, creating effective and ethical content, content auditing, integration, and assessment. Applications may include social media posts/campaigns, website copy, promotional materials, videos, podcasts, product and event descriptions, blog posts or articles, how-to/user guides, infographics, and FAQ pages. Activities include producing reports, conducting user research, and giving verbal presentations.

Prerequisite(s): Upper-division standing.
Grading: Letter Graded

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